Adsy signage

What is the digital signage?

There are lots of meaning for digital signage, the best definition of digital signage is on Wikipedia.

Digital signage is a sub-segment of electronic signage. Digital displays use technologies such as LCD, LED, projection and e-paper to display digital images, video, web pages, weather data, restaurant menus, or text. They can be found in public spaces, transportation systems, museums, stadiums, retail stores, hotels, restaurants and corporate buildings etc., to provide way finding, exhibitions, marketing and outdoor advertising.[1] They are used as a network of electronic displays that are centrally managed and individually addressable for the display of text, animated or video messages for advertising, information, entertainment and merchandising to targeted audiences.[2]

Digital signage or Digital screen is used in stores, schools, libraries, office buildings, medical facilities, airports, train and bus stations, banks, auto dealerships and other public venues. The Screen is connected to the content management thought several components like media player, App, Network connection.

What is the equipment for a digital signage screen?

There are many components for a digital signage screen, but these can be found in a below categories:

    • Hardware: the components like screens, media players, network components, mounts, etc.
    • Software: playback software on media players.
    • Connectivity – the methods of connecting digital signs to the content management system.
    • Installation – the installation process, from site surveys through the final installation
    • Content –Media files (Video – Picture – studio)
    • License – Subscription– for using digital signage app , customers must purchase license or subscription.

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